Tim Brunson DCH

Welcome to The International Hypnosis Research Institute Web site. Our intention is to support and promote the further worldwide integration of comprehensive evidence-based research and clinical hypnotherapy with mainstream mental health, medicine, and coaching. We do so by disseminating, supporting, and conducting research, providing professional level education, advocating increased level of practitioner competency, and supporting the viability and success of clinical practitioners. Although currently over 80% of our membership is comprised of mental health practitioners, we fully recognize the role, support, involvement, and needs of those in the medical and coaching fields. This site is not intended as a source of medical or psychological advice. Tim Brunson, PhD

If You Schedule it, They'll Come



By Coach Cary Bayer

"If you build it, he'll come."--The Voice, in A Field of Dreams

Recently, while communicating on my Facebook for massage therapists, an LMT in New York State asked me how to get more clients. I asked her how many more sessions she wanted to do each week, and how much time she had for them. She said she wanted 10 more weekly clients. A business coach for massage therapists and alternative healers, I proceeded to teach her a secret for manifesting that I teach in some of my continuing education courses that wasn't mentioned in The Secret, the best-selling video and book. In other words, you heard it here first.

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Stop Procrastinating And Take Action



by Lorraine Pirihi

How are you progressing with the goals you set yourself this year? Have you made a start? Or are you still procrastinating or caught the very popular "I'm too busy" epidemic?

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Personal Coaching: Going Bigger, Moving Faster and Finding Transformation!



by Louise LeBrun

Our world is not about to change, it already has changed! We can no longer simply presume that what was, still is; and that what we once held to be true can still be relied upon to continue to be true. From the more obvious effects in our physical world of global climate change to the more subtle changes in our thoughts - our beliefs about ourselves, our world and our ability to move effectively through that world - we know intuitively that something is moving and we're right in the middle of it all!

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Don't Advertise What you Do, but What your Client Receives



by Coach Cary Bayer

Earlier this year, I was teaching a series of classes in our nation's capital and, wanting to get some fresh fruit for a post-seminar snack, I went into a Giant grocery store in Silver Spring, Maryland. Unlike just about every other supermarket and retail outlet that I've ever walked through throughout this vast nation of ours, it, surprisingly, did not have a customer relations department. But don't be shocked. That's because this Giant had already awakened its own inner giant: it has a Solutions Center. The difference is quite palpable. Customer relations is what stores offer; solutions are what customers desire. Going into a store that sports its own department for solving your problems is a fresh breeze that would make anyone a loyal and devoted customer.

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Expanding the Stress Response through an Organic/Poetic Mindset



by Mark Gorkin, LICSW

Expanding the Stress Response through an Organic/Poetic Mindset: "Fight and Flight" and "Freeze and Flow"

According to the leaders of a two day conference on "alternative health," language frames the essence of health and illness. For example, the workshop leaders were uncomfortable with the use of the word "stress" regarding the human condition. Stress, of course, was first defined as a property of metals, specifically an ability to withstand tension. For the instructors, stress terminology turns the body into a machine, something that can then be operated upon and repaired. With a mechanical mindset, however, the essence of the individual (also from my perspective, the team) as a living and evolving (also devolving) organism is easily lost. The human capacity for natural growth and innate healing when mind-body-spirit and the relationship with nature are in harmony can too easily be bypassed or undervalued. Before the mid-20th century takeover by "stress" terminology, the much more human notion of "grief" captured the tensions, trials, and tribulations and "sadder yet wiser" triumphs or, at least, "growing pains" of everyday life.

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In Challenging Times, No More “Inner Child”: Boldly Bring Your Inner Chutzpah



by Mark Gorkin, LICSW

Over lunch, my agent posed a provocative challenge: "Write an article on chutzpah." He believes the timing is right. In this difficult economy and uncertain times it's certainly tempting to withdraw into a shell. But a better strategy might be a contrary one, throwing off the shell and putting yourself out there. One "chutzpah" source involves productively tapping into what I call the "RAGE" in "Out-RAGE-ous." (And these days, there's plenty to be enraged about!) Try harnessing some aggressive energy and attitude – develop an "out of the box" presence if not an edgy essence. (Remember, if you're not living on the edge you are taking up way too much space!)

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The One-Month Program



by Coach Cary Bayer

There's nothing quite like getting a new client who looks like he might come in for a healing session once every month. It's the kind of good news that qualifies for the proverbial, "Something to write home about." With this in mind, let me ask you a simple question: Do you tell your husband/partner/significant other each time a monthly client decides to book a session in two weeks instead of the usual four? I didn't think so. And yet, the once-a-month client who shifts to twice a month is equivalent to getting a new client who comes in once a month. As far as the bottom line is concerned, it's an identical situation. But you probably don't relate to it that way.

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Paradoxical Nicknames, Resilient Robots and Avatar Spinoffs



by Mark Gorkin, LICSW

One Man's Restless Journey into Creative and Cohesive Space-Time

Recently, an Internet colleague asked me to share how my mind works when it's in creative gear. The question has motivated this essay: an examination of how a second colleague's brainstorming request initially stirred those creative juices and, then, how a sci-fi cinema classic and a current mega-movie really got the electricity flowing...or jolted me over the creative edge. (I'll let you decide.)

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Buy One Healing Session, Get One Free



by Coach Cary Bayer

Restaurants, shoe stores, athletic stores, bookstores, you name it...these days it's hard not to find an ad for a "Buy one, get one free" offer. I can hardly walk down an aisle in my local Public supermarket in south Florida without seeing the word "FREE" in huge bold letters, while the "Buy one, get one..." piece of copy is in smaller font and without bold face. Oh, sure, you don't see it in the ads for medical practices, auto dealers, and healers. It's understandable why businesses that sell big-ticket items like cars aren't going to give away something as expensive as a $20,000 item just for purchasing another one. And it's understandable why MDs, uncomfortable about advertising in the first place, aren't running such specials. But massage therapists, hypnotherapists, chiropractors? There's no really good reason why they're not doing it.

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When the Going Gets Tough, The Tough Get Healed



by Coach Cary Bayer

Whenever I teach my 6-CE workshop, "Build a $100,000 a Year Healing Arts Business in Just 1 Hour a Day," I take two hours to awaken prosperity and success thinking in the facilitators in my classroom. I do that because the overwhelming majority of healers I've come across-now numbering in the thousands-do not think this way naturally. I often say that a slowed down economy is not a problem for such therapists. The problem is how a healer thinks, speaks, and acts about it.

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Accentuate the Positive



by Coach Cary Bayer

"You've got to accentuate the positive
Eliminate the negative
Latch on to the affirmative
Don't mess with Mr. In-between.
-- Johnny Mercer

More than half a century ago, Broadway's Tin Pan Alley offered the above advice to Americans who wanted to succeed in love and business. It's also true today for those today who want to succeed in life and the healing arts of massage, chiropractic, hypnotherapy, psychological counseling, medicine, energy medicine, nursing, social work, and other integrative healing modalities.

Most such healers think of their massage work as a "practice." If you want to "practice" massage, say, call me, and I'll be glad to let you practice on my back. If you want a massage business-or a business in any of the professions above--call me, but for a different reason: I'll show you how to change the attitudes about money and business kicking around in the cellar of your subconscious mind that hold you back from success in your chosen field.

A powerful way to accomplish this transformation is by rewiring your mind through affirmations. It's critical to release the negative thoughts preventing your success. In coaching more than150 licensed massage therapists, as well as dozens of healers in a variety of other fields, I've discovered four such common thoughts.

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The Value of Coaching to Support Your Business Growth and Your Life



by Joe Rubino, PhD

In our daily lives as well as in our businesses, we typically operate from the perspective of doing the best we know how to do in dealing with life's

challenges and opportunities. If we knew what it would take to be more effective in our relationships, more productive in our activities or more successful in reaching our goals, we would surely alter our behavior to correspond with these insights. The only access we ordinarily have to impact our lives comes from the areas of "what we know" and "what we don't know."

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Hypnosis moves into 21st century with Hypnotic-Coaching™



by Debra Berndt, Dr. Ed Chavez, and Zoilita Grant

Hypnotic-Coaching ™ gives hypnosis the opportunity to join the fastest growing profession in human relations, coaching, with the extra advantage of hypnosis. Appealing to an entirely new client market, Hypnotic-Coaching ™ combines the skills of Life Coaching and self hypnosis training. Hypnotic-Coaches ™ work with self esteem and empowerment, life design, prosperity, sports, peak performance, teamwork, dating, sales, real-estate and much more. Utilizing techniques of classical hypnosis, Hypnotic-Coaching ™ focuses on the achievement of goals: Performance goals, Learning goals and Fulfillment goals.

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