Tim Brunson DCH

Welcome to The International Hypnosis Research Institute Web site. Our intention is to provide quality information to clinicians and the general public concerning hypnosis, hypnotherapy, and other mind/body modalities. We intend to expand our coverage to include such topics as Neuro-Linguistic Programming (NLP), energy psychology and medicine, and other related topics. While our intention is to provide quality information derived from valid sources, including peer reviewed literature concerning significant research, this site is not presented as a source of medical or psychological advice. Clinicians wishing to expand their scope of practice or protocols based upon presented information should perform due diligence prior to use. It is our sincere hope to stimulate interest in these topics and to contribute to the evolution of the science of hypnosis. -- Tim Brunson, PhD

The Ethical Implications of Hypnotherapy

by Tim Brunson, PhD

During my initial hypnotherapy training, my instructor strongly emphasized that we should always inform our subjects that they could not be hypnotized against their will. Yet over the next couple of decades this claim was constantly contradicted by a string of knowledgeable authorities. These hypnotists imparted technique after technique that proved capable of changing a person's internal representations, emotional states, and behavior completely without the knowledge or pre-approval of a hypnosis subject. After years of active clinical practice, teaching, and writing I have witnessed the power that the hypnotic operator has over others. Even though such an admission may run counter to the dogma that is regularly espoused by the major international organizations, all one has to do is to witness an unintended arm catalepsy during a clinical session or observe a negative hallucination occurring during a stage hypnotist's performance to fully accept my conclusions.

In this respect hypnotherapists are not much different than attorneys, surgeons, and even sales people who regularly use their skills to influence a person who comes to them resolve a particular situation. However, I am still disturbed when too many people fail to see the ethical implications that are present in such an encounter. The opportunity for a practitioner to manipulate an unwitting individual solely for their personal gain is way too obvious. The realization that this may occur is exactly why peer-review entities and licensure board exists. They attempt to enforce boundaries, legal, and other ethical considerations lest the public begin to distrust members of that trade or profession. Although such groups emphasize limits, consent, and full-disclosure, still the opportunity remains that operators may harm their trusting subjects.

The field, trade, and profession of clinical hypnotherapy is replete with numerous neuroethical debates due to societal concerns about privacy and involuntary control of others. This is significantly more involved than the issues of transformation of quality of life for the patient/subject/client and the potential impact on their families. Yes, there are many fields that have the ability to adversely impact a person's health, personality, and relationships. Not only is this true of medical doctors and psychologists, many occupations – including teachers, financial advisors, ministers, and coaches – have the ability to use their skills to influence others. However, hypnotherapists are somewhat different in that they regularly deal with a person's preconscious. This means that they have the ability to communicate and manipulate people intentionally without their awareness. This has all of the science fiction implications of an evil scientist that seeks to control another for their own ill-conceived aims. Many years ago during an advanced hypnotherapy training course we were instructed on how to communicate with others on many different levels simultaneously. This means that we were connecting and leading a person without their consent. Herein lie my concerns.

There is an emerging field of which hypnotherapists must become aware as understanding it sheds light on my present comments. For years biofeedback devices – as well as the polygraph versions used in police work – have clearly established the existence of preconscious awareness. Taking this a step further, one need only to look at the recent invention of a host of neurofeedback devices that use live EEG or HEG readings as the basis of both physiological and neurological transformation to understand why there is an emerging ethical concern. Furthermore, it doesn't take much to realize that the recent development of neuroprothesis devices - which are designed to help patients who suffer from such pathologies as ALS, as well as numerous brain/mind computer interface devices that are emerging in the for the consumer and research markets - to realize that scientists are making preconscious communication a reality. Simultaneously, ethicists are increasingly questioning the issues of mind-control, mind-reading, privacy, side effects, and the impact of these issues on societies. When people can wear an EEG-like device and use their minds to control robots through an Internet connection or when two people can simultaneously don a similar device and communicate preconsciously, there are those who begin to ask ethical questions. (By the way, the devices that I just referred to are not only in the minds of science fiction enthusiasts. They exist today and are readily available to purchase over the Internet.)

The emerging concerns regarding the ability of machines to read and react to preconscious thought should not be anything new. Talented and competent hypnotherapists have always excelled in their abilities to operate in a preconscious environment. For instance, any neophyte Neuro-Linguistic Practitioner, who has learned the art of Pacing and Leading, knows that once Person A gets into rapport with Person B that it is a simple task for one to alter breathing rhythm intentionally and observe the other preconsciously matching them. We don't need a device to accomplish this. We've been doing it for centuries. As a clinical hypnotherapist I use my skills in preconscious communication to communicate and transform my subjects. Therefore, those who are frightened by the implications of the emerging Brain/Mind Computer Interface technology should consider the ethical practice of my field. When they do so, they would understand that preconscious communication can occur within the boundaries of ethics and morality.

Over the past several decades I have had the privilege of working within several different arenas – to include the military, financial services, and academia. Each has had its own concerns about ethical limitations. Even though I am vigilant of potential abuse, I have always been very impressed with the positive track record among my hypnotherapy colleagues. Rarely, do you hear of a well trained hypnotherapist being accused of misconduct. Nevertheless, I am still very concerned about the lack of formal ethical training discussed within the curriculum of the major hypnotherapy organizations. In fact, out of all of the endeavors which I have been involved with in the past, hypnotherapy is the only one that does not require ethics training – or at least risk management – to be a regular continuing education requirement tied to licensure or re-certification. This needs to change. To continue teaching novices that we should be telling potential clients that we don't preconsciously manipulate them is both dishonest and inaccurate.

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Comments
Brian Green's Gravatar Hi Tim. I challenged the misconception that people cannot, contrary to popular myth in the profession, be made to do things they would not do, by a hypnotist, on an online forum. Some maybe not at all, some relatively easily. I was savagely attacked for my pains. Just as we see with MRI's of "high responders", that pain signals are arrested prior to reaching the frontal cortex, and not so with "low responders" there is a psychophsiology of response according to the person, not necessarily according to the hypnosis. Causes confusion when people try to establish general rules. In "Hypnotism and Crime." by Dr. Heinze E. Hammerschlag, and "Open to Suggestion. The Uses and Abuses of Hypnosis." by Robert Temple, both authors support the contention that people are vulnerable to outside control. I also have experienced it personally. And in truth this is only a fringe of the forms of persuasion and influence that have existed
for centuries. Seduction and manipulation of persons who are conscious is an ancient practice, let alone in hypnosis, though the case could be made that many are in a waking trance. A recent Presidential Candidate hypnotized many with his mantra of change and hope, hope and change. Not unusual for any politician, he was just better at it. A cursory observation of political speech shows the use of Ericksonian vague ambiguities, emotional triggers, (hot button issues), and emotional metaphors and symbols to be commonplace. Perhaps politicians need a training in ethics.
# Posted By Brian Green | 9/1/10 11:51 PM
Tim Brunson PhD's Gravatar Thanks for the additional comments. If we get away from the word “hypnosis” for a moment and focus on suggestion and imagination, we can quickly recognize that our brains regularly react preconsciously just as they do naturally to perceptions. Again, our ability to filter these prior to actuating a particular behavior should be in serious doubt. This leaves room for both ethical and unethical interventions. While I agree with you that politicians are masters of this game, this still begs the question as to whether they are ethical or not. Is a politician who inspires us to become a better nation more ethical than one that attempts to drag us down? Clearly it is the one that communicates the most effectively usually wins. I can think of examples in both major US parties.
# Posted By Tim Brunson PhD | 9/2/10 2:22 PM
Marc Carlin's Gravatar Hi Tim,
There is a big difference between hypnotizing someone against their will and hypnotizing them without their knowledge. I think you blur the distinction in this article.
I don't agree with your need for regulation and licensing. If you seek to license hypnotists because they have the ability to influence other people, then salesmen should require licensing as well and anyone who's using their conversational skills to persuade.
There are unethical people in every field and profession and licensing has not stopped or deterred them from doing things unethically. You just have to look at the shape of the current economy to realize that governing bodies don't have a clue as to how to stop unethical behavior, in fact they are a major part of the crisis. One of the most heavily regulated industries, the financial sector, has repeatedly taken the nation's and the world's economy down the drain repeatedly.
The solution lies in the education of our population early on and rewarding people for their ethical choices instead of their greed and ability to get over. Assuredly not as easy a task as just creating a law and forcing a small, (in the case of hypnotists, a very small) segment of the population to adhere to strict guidelines and bureaucratic red tape just to satisfy the need of some politicians to keep up the illusion that something is being done to help the public.
# Posted By Marc Carlin | 9/4/10 6:39 AM
Kerin Webb's Gravatar A brilliant article and some equally well considered comments. Along similar lines, my wife Gill and I have been teaching people for years that the answer is both yes and no, regarding whether someone trained in hypnotic/NLP principles can 1) hypnotise people against their will and then 2) make those they choose do things against their will. There are so many variables involved, including, obviously, the competency of the hypnotiser, the state of the subject and what the subject is being influenced to do, etc. I remember once, for example, when attending a hypnosis seminar, observing a novice hypnotherapist who was also attending the course (which was presented by a well-known exponent of indirect hypnosis) reject the attempts of the presenter to successfully influence her. He had (and she sensed this) sought to utilise his skills to influence her against her will... her response? She shared her thoughts with me afterwards, which amounted to words to the effect of: 'I don't know what he just did, but I know he did something, so he'll get bloody nothing'. Her guard was raised due to the presenter's apparent motives and what he attempted to achieve backfired (the outcome might have been different with another novice who was less shrewd). Also of relevance, many people trained in hypnotic/NLP principles are aware of the way some (I think many) advertisers utilise hypnotic principles when designing and presenting adverts (I often wonder if the advertising standards authorities that exists in various countries are fully aware of what's going on and whether they are as highly trained as the advertisers, in order to 'police' such issues?). Not all those who are exposed to such adverts will 'rush out' and buy the products or services - but enough will, either immediately, or over time, for the method to be deemed to be 'worthwhile', for the advertiser. In recent years I think Derren Brown has done a remarkable job in demonstrating to the general public just how susceptible human beings can be to the laser-like skills of a highly competent professional versed in the skills of hypnotic manipulation. And Steve Hassan's book called Combatting Cult Mind Control makes some important points regarding the unethical use of hypnosis, which I think all hypnotherapists/NLP practitioners would do well to read because it demonstrates how trance, information control and group dynamics can all play a part in radically shifting a person's beliefs and character to the point that they will join a cult... and cut themselves off from their family and friends. Effectively the person's will becomes altered to the extent that what was once against their will (rejecting family and friends) becomes part of their new will - a will hypnotically influenced by the cult, through the generation of trance states, information control and group dynamics.
# Posted By Kerin Webb | 9/5/10 4:18 AM
Brian Green's Gravatar "While I agree with you that politicians are masters of this game, this still begs the question as to whether they are ethical or not. Is a politician who inspires us to become a better nation more ethical than one that attempts to drag us down? Clearly it is the one that communicates the most effectively usually wins. I can think of examples in both major US parties."

This was precisely my point. I only used politicians as an example, that includes salesmen etc. Then it comes down to who decides what is ethical for whom; who has to be protected from whom, and at what cost to whomever. Your statement implies that it is possible to reach a consensus as to what is ethically "right" These issues in regards to hypnotherapy are very contentious. For decades "mainstream" hypnotherapists, both degreed and some "lay" have been railing against stage hypnosis. Psychological professionals have also promulgated the myths of the exaggerated dangers of hypnosis for decades. The well meaning, (or not) desire to control people "for their common good" has eroded much individual choice in general. Even the choice to be gullible, or a fool, if that is what is chosen. Much of it springs from an inherently parental/elitist view. But as the use of hypnosis encompasses such a huge range of goals and methods, authoritarian methods are stifling from my point of view. It is fine if the professionals wish to set up their own exclusive organizations with high ethical standards, as they have, which exclude non-degreed persons such as myself. But their desire to extend this so as to encompass the entire field, well meaning or self seeking as they often appear, is not. Despite its many uses in the mainstream, the blindness of Academia is legendary. I don't approve of many ways many persons use hypnosis, but so what. I don't approve is all. Freedom is messy, it's just the best alternative we have.
# Posted By Brian Green | 9/5/10 9:13 PM
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